Sell Your Home.
Get Top Dollar.
A well-executed, strategic marketing plan tailored to your home — and an expert to guide you through every step of the process.
Kelly is an expert in marketing and negotiating. She knows the local communities of Los Alamitos, Rossmoor, and Seal Beach inside and out — and is well-versed in every detail of the contract. When you want your home sold, you call Kelly first.
Kelly's Selling
Process
Selling a home can feel overwhelming — but it doesn't have to be. My approach is intentional and designed to provide you with clarity and confidence every step of the way. I firmly believe in educating my clients so they know the "why" behind each decision and understand the process. This way, you feel enabled and in control.
When it is time for a property to be introduced to the market, no step is more carefully planned than the listing launch. Working with my clients, I craft a tailored launch specific to the home, its location, and the potential buyer population — ensuring maximum exposure from day one.
From pricing the home to preparing for the open house, to launching into the marketplace and negotiating offers, I walk you through every step with your goals top of mind. My job is to help you define your goal — and then make it happen.
Consultation & Pricing Strategy
We meet to discuss your goals, timeline, and the market. I provide a detailed comparative market analysis and pricing strategy to position your home competitively.
Home Preparation & Staging
I guide you through what to do — and what not to do — to present your home in its best light, from decluttering to minor improvements that move the needle.
Professional Photography & Marketing
Your home gets a tailored marketing plan including professional photography, MLS exposure, digital marketing, social media, and targeted outreach to qualified buyers.
Open Houses & Showings
I manage every showing and open house with care, gathering feedback and keeping you informed throughout.
Offer Negotiation & Close
When offers come in, I negotiate strategically on your behalf to achieve the best possible terms — and guide you smoothly through escrow to a successful close.
Why Choose
Kelly Laird Smith?
Local Expertise
Los Alamitos raised, 24+ years in the market. Kelly knows these neighborhoods, these streets, and these buyers better than anyone.
Credible Reputation
A proven track record built on decades of genuine relationships. When Kelly's name is on a listing, buyers and agents take notice.
Personalized Service
Every client, every home, every situation is different. Kelly tailors her approach to you — not the other way around.
Community Focused
Kelly lives and works in the communities she serves. Her investment in this market is personal — not just professional.
When you want a home sold, you need a well-executed and strategic marketing plan tailored to your home — to sell for top dollar. That is why it is critical that you hire an expert to guide you through the process.Kelly Laird Smith · Laird Real Estate & Associates
A Few of Kelly's
Past Listings
313 13th Street – Seal Beach
3 Bedrooms · 3 Bathrooms
900 Catalina Ave – Seal Beach
3 Bedrooms · 2 Bathrooms
3161 Woodstock – Rossmoor
3 Bedrooms · 2 Bathrooms
11842 Cherry St – Los Alamitos
4 Bedrooms · 3 Bathrooms
6803 Tiki Dr – Cypress
3 Bedrooms · 2 Bathrooms
3612 Kempton – Los Alamitos
3 Bedrooms · 2 Bathrooms
Ready to List
Your Home?
Selling your home is one of the most significant financial decisions you will make. You deserve an agent who knows your neighborhood, knows your market, and knows how to get results.
Reach out today to schedule your listing appointment. There is no obligation — just a conversation about your home and your goals.